After the birth of the cheap Hua Xiaozhu, Didi’s tonality has become a little higher; people may gradually realize the additional services that Didi does, such as human customer service who can be contacted at any time, and drop-off and leave. Whatsapp Database Payment rules; Didi bears the cost for these services, but it is often difficult for users to feel it intuitively. From the driver’s side, Hua Xiaozhu’s subsidy for drivers is quite considerable. The new Whatsapp Database driver will be rewarded 300 for registration, and the reward for 5 orders a day is 60 yuan. There will also be additional rewards for drivers to register passengers.
Even aside from short-term subsidies, drivers can take orders on Didi and Hua Xiaozhu at the same time, and they have one more choice. They can use Didi in the morning and evening peaks to obtain relatively higher income; they can also run more Whatsapp Database in their spare time. A few orders of Hua Xiaozhu may not be as profitable as Didi, but fortunately, chatting is worse than nothing. Theoretically, having different price strategies for Whatsapp Database different groups of people will allow drivers to obtain greater benefits. However, in the current market, there are many negative comments on Hua Xiaozhu drivers.
A better way is to build a taxi-hailing platform with a relatively low cost, with a low-price tag, and in the form of subsidies, it is strongly Whatsapp Database associated with users’ perception of “affordability”, so that “Hua Xiaozhu is the cheapest taxi” to occupy people’s hearts. Mind; just like when people are buying things on Pinduoduo, they are less likely to go to Taobao to Whatsapp Database compare prices. This is a brand that can be remembered by people. After the market education is completed, other platforms will need to pay higher costs if they want to enter.