Good for every season, for every holiday cycle, especially at Christmas, when the rush for gifts leads people to compare brands closely and stock products in baskets ; these same people will make a decision well in advance or (increasingly) at the very last minute. What do you need? Integration between MailUp and your e-commerce 1 “Abandoned Carts” Trigger A template for the cart recovery email Operations Create an email template and put dynamic content in it, so that each email automatically retrieves the items in each recipient's cart Create a group with all contacts who have an abandoned cart , synchronizing information between your e-commerce and MailUp Develop a trigger by defining the delivery terms (for example, a recovery email every week) Tuleste Campaign Last chance! Take advantage of last minute gifts When → December 17 It's the classic now or never .
By setting up an automation you can send a reminder to everyone who has not opened the opening campaign. In general, this kind of campaign makes it possible to intercept the (desperate) needs of those who have still not been able to find the right gift, for lack of ideas or incompatibility between the idea and accessibility; but also to intercept all these gifts designed at the last minute , for these people who were not supposed to receive a gift. Just to E-Commerce Photo Editing Service say that the label of "last minute gifts" is broad and encompasses a lot of people. What do you need? 1 email campaign 1 messaging app campaign 1 SMS campaign 1 discount code Operations Create an email campaign that makes the concept immediately visible, something like "last call, with an extra discount and guaranteed delivery before Christmas Eve." Kelty did this pretty well by pointing out the time constraints (date and time) of the order for guaranteed delivery by Christmas. The new personalized email is just as effective.
kelty christmans campaign christmas the new personalized campaign Create a messaging app campaign that is equally effective at conveying urgency and the possibility of getting a great deal An example of an email campaign Finally, don't forget the SMS channel, essential to guarantee 90% openings for the message. After Christmas: Ignite New Year's Desire When → From December 27 Although most sales take place before Christmas, the Christmas shopping season extends into early January . Even before Christmas, many people think of the January sales. So take advantage of the huge customer receptivity at Christmas to set the stage for January. Focus on emotions : The New Year is always an opportunity to start over , to show a new version of yourself. Daniel Wellington understands this very well, as their emails show: